Privacy Policy

Privacy & Cookies Policy

Your privacy is extremely important to us. We are committed to protecting your personal data and being transparent about how we collect, use, and safeguard your information. While this policy contains detailed information, we encourage you to read it carefully so you fully understand your rights and how Safari Herd Limited handles your data.

Summary

The data controller is Safari Herd Limited, a company registered in Kenya and regulated under the Tourism Regulatory Authority of Kenya.

Throughout this policy, references to “Safari Herd Limited,” “we,” “us,” or “our” refer to Safari Herd Limited.

This Privacy Policy explains:

• What types of personal data we collect

• How and why we use your data

• How we store and protect your information

• Your rights regarding your personal data

This policy should be read together with our Cookies Policy, which governs how cookies are used on our website.

Personal Information We May Collect

When You First Contact Us

• Full name

• Postal address

• Email address

• Telephone number

When You Use Our Website

• Travel preferences and interests

• IP address, browser type, and device information (desktop, tablet, mobile)

• Website usage and browsing behavior

• Information shared through social media interactions

When You Request a Quote or Make a Booking

• Passenger details (full name, date of birth, gender)

• Passport details, nationality, visa information, and country of residence

• Travel itinerary and booking details

• Travel insurance information

• Special requests (dietary, medical, mobility, or religious needs)

• Legal documentation where required (e.g. destination weddings)

Important:
If you provide personal information on behalf of other travelers, you confirm that you have obtained their consent and that they are aware of how their data will be used.

Payment Information

At the time of booking, payment card details may be required for processing. Safari Herd Limited does not store sensitive financial information, including card numbers or security codes.

Communications

• Emails and correspondence related to inquiries or bookings

• Records of phone calls or written communication

Marketing, Newsletters & Promotions

If you engage with us through newsletters, promotions, or competitions, we may collect:

• Name and contact details

• Travel preferences and interests

• Interaction data (email opens, link clicks)

You may opt out of marketing communications at any time.

Customer Feedback & Surveys

• Feedback, testimonials, and survey responses

• Service evaluation information

Sensitive Personal Data

Certain information—such as health conditions, dietary requirements, religious beliefs, or disabilities—may be classified as sensitive personal data and is handled with enhanced protection in accordance with applicable data protection laws.

This information is collected only when necessary to deliver your travel arrangements safely and appropriately.

How We Use Your Personal Information

We use your personal data solely to:

• Arrange and deliver travel services you have requested

• Communicate with you regarding bookings and documentation

• Personalize and improve our services

• Improve our website and digital platforms

• Conduct internal administration and business operations

• Send marketing communications where permitted

Marketing Communications

We may contact you with marketing communications if:

• You have previously enquired about or booked a safari with us, or

• You have subscribed to our newsletter

You may opt out at any time by:

• Clicking the “unsubscribe” link in our emails, or

• Contacting us directly using the details below

Sharing Your Personal Information

We do not sell or share your personal data with third parties for marketing purposes.

Your data may be shared only when necessary, including with:

• Accommodation providers, airlines, safari camps, ground handlers, and other travel suppliers

• Payment processors for transaction handling and fraud prevention

• IT and data storage providers

• Marketing and survey platforms acting on our behalf

• Legal authorities, regulators, or law enforcement where required by law

• Business successors in the event of a merger or sale

All third parties are required to handle your data securely and in line with this policy.

Data Security & Retention

We implement appropriate technical and organizational safeguards to protect your personal data against loss, misuse, unauthorized access, or disclosure. Your data is retained only for as long as necessary to fulfill the purposes outlined in this policy or to comply with legal obligations.

Your Rights

You have the right to:

• Access your personal data

• Request correction of inaccurate information

• Request deletion of your data where applicable

• Withdraw consent for marketing communications

To exercise your rights, please contact us using the details below.

Contact Us

If you have any questions regarding this Privacy Policy or how we handle your data, please contact:

Safari Herd Limited
Email: info@safariherd.co.ke
Website: https://safariherd.co.ke